tag:blogger.com,1999:blog-10174866750162448022024-03-12T19:10:15.908-05:00Rathin Sinha on Strategy and EntrepreneurshipRathin Sinha is an entrepreneur- executive who built and led on-line businesses within large companies such as Monster.com, Kinko's and NaviSite while being active with many start-ups. He is currently President of America's Job Exchange, a leading job search and career management site. Rathin is an alumnus of the UCLA Anderson School of Management, University of California-Berkeley and the Indian Institute of Technology.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.comBlogger16125tag:blogger.com,1999:blog-1017486675016244802.post-47531897852454660882011-03-27T15:49:00.000-05:002011-03-27T15:49:48.062-05:00My recent posts at America's Job ExchangeI haven’t had time to post on this column, but posted a few blogs for America’s Job Exchange covering the developments in the on-line recruitment space – especially the emerging emphasis on diversity hiring and the controversy surrounding the ‘dot jobs’. Here are the links to these blogs:<br />
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1. <a href="http://blog.americasjobexchange.com/1614/employers/promoting-diversity-in-the-workforce-series-1-%E2%80%93-disabled-candidates/">Promoting Diversity in the Workforce: Disabled Candidates</a><br />
2. <a href="http://blog.americasjobexchange.com/1581/president/february-unemployment-rate-improves-to-8-9-economy-gains-192000-jobs/">Unemployment Rate Improves to 8.9%, Economy Gains 192,000 Jobs</a><br />
3. <a href="http://blog.americasjobexchange.com/1536/employers/why-workplace-diversity-is-important-to-your-recruiting-strategy/">Why Workplace Diversity Is Important to Your Recruiting Strategy</a><br />
4. <a href="http://blog.americasjobexchange.com/1573/employers/icann-rules-breach-of-jobs-charter-by-employ-media-along-with-direct-employers-association-dea-and-shrm/">ICANN rules breach of .Jobs charter by Employ Media</a><br />
5. <a href="http://blog.americasjobexchange.com/1526/job-seekers/veterans-face-unique-unemployment-challenges/">Veterans Face Unique Unemployment Challenges</a><br />
6. <a href="http://blog.americasjobexchange.com/1448/employers/january-employment-numbers-a-sign-of-a-positive-trend/">January Employment Numbers, a Sign of a Positive Trend?</a><br />
7. <a href="http://blog.americasjobexchange.com/1150/employers/modest-growth-in-private-sector-offset-by-the-decline-in-public-sector-jobs-when-will-hiring-pick-up/">Modest growth in private sector offset by the decline in public sector jobs!</a>Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-21126260528005985432010-09-26T21:10:00.001-05:002010-09-26T21:13:52.721-05:00Putting America Back to WorkWhile the entire nation continues to endure one of the most severe unemployment scenarios, the mood at the 74th annual conference of the National Association of State Workforce Agencies (NASWA) is quite upbeat. This conference is the largest gathering of state administrators of employment services, several other related programs provided through public funds. In a nutshell, it is the forum of ideas exchange and learning between the practitioners, and a platform for the development of private and public relationships to address the critical needs of the America’s workforce, and in particular, provide for the short term needs of potential and displaced workers needing immediate help to weather the recession.<br />In his speech, Governor Jim Doyle described the challenges associated with a change in focus from training people to meet business need in which supply was scarce, to an era where helping those out of work and re-employing them is the immediate need. Governor reiterated his belief that there is going to be demand for workforce growing again, and he encouraged everyone to continue to keep faith and move forward even at the time of such economic distress. He promised continued investments in workforce development and the need for working together.<br />America’s Job Exchange was in attendance at the conference as a sponsor and shares the enthusiasm of the broader NASWA membership in support of the theme of the conference “Putting America Back to Work”. It was heartening to see the new attitude of openness toward public-private partnerships to be able overcome the challenges of this recession. For more than a decade in our role in developing and maintaining the first and the largest job exchange, the America’s Job Bank, the professionals at AJE have demonstrated not only expertise and technical knowhow but also the conviction and care toward the workforce. AJE is truly the job site for the rest of us, not the highest paying executives, but hard-working normal Americans trying to earn a living, build a future for children and participate for the good of the community. The pundits can continue their debate if this has been a ‘W’ shaped or ‘L’ shaped recession but we know that the only way to help America to get back to work is to ensure that public and private sectors are working together to bring in all the new opportunities in front our workforce while helping them improve their skills and effectiveness in job search.<br />At AJE, we are privileged to be part of the solution.<br /><br />Read this blog at <a href="http://blog.americasjobexchange.com/1127/employers/notes-from-the-naswa-conference-putting-america-back-to-work/">America's job Exchange</a>.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-85521907139419218672010-09-26T21:08:00.001-05:002010-09-26T21:09:55.607-05:00Recipe for a cheerful Labor DayAs America celebrates Labor Day to pay tribute to the contributions of its workforce, the mood is anything but festive for millions of Americans. While shifts in the labor system has been occurring for years, the recent global recession has taken a far greater toll on the American worker than workers in any other developed nation. Since the beginning of 2007, unemployment in the US has increased by 5 percent compared to only 1 percent increase in France and Japan, and a 2 percent rise in Britain. In the same period unemployment rate remained mostly unchanged or even went down in the economies of China, India and Germany. American employers have responded to the recession with far more layoffs and staff reduction than those in other countries.<br />For those fortunate to be employed, wages remained mostly flat or lower while counterparts in the economies of China and India have seen double digit growth, especially in the manufacturing and technology sectors. As the demand for goods and services have declined, requiring lower supply of labor in America, availability of substitute labor in lower cost countries have created unparalleled competition for the American worker and diminished leverage wage negotiations.<br />Indeed, job loss and wage stagnation has hit almost every corner of the American labor force. However, the impact is more profound among minorities and several specific disadvantage communities. While the national unemployment rate is at a dismal 9.5 percent in August 2010, unemployment rate among African Americans is at a disproportionately high 16.3 percent and among the Hispanics at 12.0 percent. Unemployment among Veterans remains close to 15% and reached a record 16.4 percent in August among people with disabilities.<br />Whether such high unemployment rates are here to stay due to permanent structural shifts in the labor market, or they are simply short term events in the wake of the turmoil of the financial market and housing bubble are unclear. The implications for the America workforce, however, are clear. This Labor Day is the time to take control of your career. You can’t rely on the policymakers in Washington to take care of the situation soon, and you can’t live with the elusive hope that employers are going to pick up the pace of hiring in the US anytime soon.<br />While we at America’s Job Exchange (AJE) can’t control the economy, we can help you be prepared. We have created search technology and partnered with employers and job sites so that you can search and find a job. Simply go to www.americasjobexchange.com and use our search features to find a job, and our web tools to build a resume, and apply for a job. We have assembled the experts in the career ecosystem so that you can get a professionally written resume and distribute to recruiters. You can read through expert advice and articles, and sign up for job scouts to receive additional similar jobs directly to your email box. You can also check out the salary center to learn what other people are earning in positions that you want, take a career test to see where you stand and visit our education center to see if signing up for training and education is the right solution for you.<br /><br />Read this blog also at <a href="http://blog.americasjobexchange.com/1084/job-seekers/recipe-for-a-cheerful-labor-day/">America's Job Exchange</a>Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-73604763341851056362010-09-26T21:06:00.000-05:002010-09-26T21:08:04.942-05:00OFCCP ComplianceI recently came across an alarming email from a job board claiming to be the sole authority on OFCCP compliance programs. The email struck a chord with our team at America’s Job Exchange (AJE) because it virtually discredited all other providers who offer similar services. While we respect our competitors and understand the impetus to attract attention to their products, we feel compelled to clarify so that misconceptions are not formed due to such misleading communications from this job board.<br />Government Gives you a Choice: When it comes to reporting diversity recruitment efforts, the rules are actually very simple: the government gives you a choice and doesn’t endorse one service provider over another. As an employer, you can field the reporting yourself, OR you may use an on-line recruiting provider to help you with the administrative chores of posting, distributing, and record-keeping. If you choose to outsource your reporting duties, there are several choices available. We would invite you to consider America’s Job Exchange which remains the industry leader for compliance services, as it has been since the inception of on-line recruiting through the America’s Job Bank program.<br />Planning for OFCCP Compliance: While documenting and reporting your diversity recruiting should be top of mind, so should seeking out candidates that are emblematic of the definition of diversity. It is our goal at AJE to help you not only configure a plan of action for OFCCP compliance but also to ensure that your company is recruiting diverse employees, and is established as an employer of choice for these unique groups. And AJE is the only job board that can lay claim to both of these initiatives.<br />At AJE, we offer a variety of solutions to fulfill your recruitment goals. With our large pool of job seekers from minorities, women, veterans, and candidates with disabilities, AJE has rapidly become the premier source for not only OFCCP distribution and reporting, but also for employers looking to gain access to a candidate pool rich in diversity and experience.<br />But don’t just take our word for it. Please go to our website and read the testimonials from some of our hundreds of SMBs and Fortune 500 clients who have made AJE their go-to source for diversity recruiting and OFCCP compliance services. As a 15-year veteran in this industry, we feel it’s our duty to educate our customers on the veracity of claims laid out by other job boards who seek out clients through propaganda-style advertising or an exaggeration of their outreach.<br />The process of proactive diversity recruiting and reporting to the OFCCP can be a daunting task for any employer, regardless of size. It doesn’t help if you are bombarded by salespeople that may provide misleading information and claims. At AJE, we have hired specialized coordinators to assist you with your compliance queries. Even if you are not a client of AJE, we welcome your questions and input. Please call one of our specialists anytime at 1-866-923-8284.<br /><br />Please also read this blog at <a href="http://blog.americasjobexchange.com/843/employers/ofccp-compliance-services-let-the-truth-be-known/">America's Job Exchange</a>.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-52058277680641598642010-09-26T21:04:00.001-05:002010-09-26T21:05:50.818-05:00We salute you!Today America honors its military veterans for their patriotism, commitment, and sacrifice while serving in the armed forces. Veterans Day has been a national holiday since 1938, and was originally named Armistice Day to commemorate the end of World War I combat. The name was changed to Veterans Day in 1954 to recognize all veterans, not just those who served in World War I.<br />Official ceremonies for Veterans Day center around the Tomb of the Unknowns in Arlington Cemetery, where the bodies of soldiers who valiantly fought and gave their lives during combat are interred. Officers in full military uniform stand guard over the tomb and give a salute to commemorate the sacrifice of these fallen heroes, while living veterans are recognized for their past contributions.<br />Here at America’s Job Exchange, we are extremely thankful for all that the Veterans have done in service to our country. We support the brave people in uniform who risk their lives each day so that we have the chance to live in a better world. At America’s Job Exchange, we try to give back to these individuals by providing them with the tools to get back into the workforce and further themselves in a career of their choice. Along with a recent partnership with Corporate Gray, a leading job transition site for members of the armed forces, AJE’s own “Military Center” provides the Veteran community with a place to search for jobs where employers are looking to hire veteran candidates. Our efforts to help companies reach out to veterans with through our job distribution services have also helped in these efforts. This is the least we can do to say “thank you” for all the sacrifices these veterans have made during their course of duty.<br /><br />Read this blog at <a href="at http://blog.americasjobexchange.com/365/employers/we-salute-you/">America's Job Exchange</a>.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-60088009437899949522010-09-26T20:59:00.003-05:002010-09-26T21:03:33.178-05:00Where would you invest now?If you are wondering if where you should be investing in the middle of this economic downturn, the answer is simple – now is the time to invest in your career.<br />The one investment that consistently beats returns in equity, income or real estate is the investment in education. Your career is an asset, similar to stocks or home, that can significantly increase in value if you invest time and money.<br />Alan B. Krueger, professor of economics at the Princeton University, says that up to a point, an additional year of schooling is likely to raise an individual’s earnings about 10 percent.<br />Not just income. Data also suggests that overall risk of unemployment drops as education rises. (See Study by the Bureau of Labor Statistics)<br /> <br />Investing your education is investing in yourself<br />Here at America’s Job Exchange, we not only help you find a job when out of work or looking for a change, we are also working to put together a platform where you can find education opportunities that can shape your career. We are excited to launch our Education Center today along with the announcement of our partnership with Education Dynamics. It connects you with more than 1,800 institutions of higher education. We have a lot more to do, but I am thrilled that we could get it started now. Keep your eyes out over the next 60 days for additions and improvements to the Education Center.<br /><br />Why wait when you have a great investment right in front of you.<br /><br />Read this blog also at <a href="http://blog.americasjobexchange.com/84/job-seekers/where-would-you-invest-now/">America's Job Exchange</a>Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-48231035825413869222010-09-26T20:55:00.002-05:002010-09-26T20:58:59.652-05:00Coping with the downturnAs unemployment numbers keep climbing without an end in sight, many people are wondering if their jobs are safe or if they are next in the line in case of a layoff. People often ask me if they should be looking for a job even if they are fully employed. Is the best way to cope with the downturn is by lining up new jobs – just in case?<br />No one knows what the future holds, and every individual situation is very different. If your company is going under or has announced a pending lay-off, you should definitely spend some time to update that resume, and look at the job boards to see what’s available in your area and expertise. Reach out to your network and start to get a sense of what you will have to do in case the worst happens and you lose your job.<br />With that said, however, most people would be better served by beginning to increase their value to their employers, as insurance for when layoffs do start. Most companies aren’t going to go completely out of business and will need people to run their businesses after the layoffs. So they will start identifying their most valuable employees and make sure that they stay. This is the time to make yourself more valuable to your current employer so, recession or not, you can remain and continue to build your career.<br />So how do you go about creating value for yourself at your current job? Here are a few things you can do.<br />1. Learn New Skills<br />This is the most important one. When an employee becomes stagnant, they become expendable. If you don’t continue to improve yourself and your base of expertise, you won’t be able to take on the new types of projects that will continue to make you valuable to your employer.<br />2. Stop Waste<br />To create value in a recession, you need to focus more on how to help the company, rather than how to help yourself. Saving money is a great way to do that. Cut unnecessary travel. Stop taking lunch on the company. Cut back on paper consumption. Identify company-wide money saving strategies, and then spearhead their implementation. If you’re seen as a person with an eye on the bottom line, you’re less likely to be laid off.<br />3. Volunteer for Projects<br />There is nothing more valuable than an employee who will take on more projects and pick up the slack, especially with an ever shrinking workforce. Offer to take on the responsibilities of a laid-off co-worker. Run new initiatives “until a permanent hire can be found.” If you can extend your sphere of influence around the company, then it will be hard to fire you, because multiple people will need to replace you.<br />4. Get Noticed<br />Unperceived value is no value at all. Now is the time to make sure that your manager and their bosses know how good you really are. Advertise your volunteerism. Be there in the morning to say hello to the Vice President when he or she arrives, and say good-bye when they pass your desk on their way home. Reply to all at midnight. Make sure that the people in charge of layoffs have seen your value.<br />There are many other ways to increase your value, but these are a good start. At the end of the day, you don’t want to be looking for a back-up job just in case you lose yours but because you want to get to that dream career. So instead of focusing your energy on finding a back-up in case you get fired, focus on how to become more valuable in your current.<br /><br />This blog also posted at <a href="http://blog.americasjobexchange.com/60/job-seekers/coping-with-the-downturn/ ">America's Job Exchange</a>.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-83442654619738561112010-09-26T20:52:00.001-05:002010-09-26T20:54:46.819-05:00Summer of’07In the summer of ‘07, we launched America’s Job Exchange. Our goal was to continue the legacy of the pioneering career site – America’s Job Bank. AJB, as it was commonly referred to, was the first national job site built to help job seekers, especially those unemployed or disadvantaged, to find job search information free of cost. Employers could also post job openings free at AJB, which was sponsored by the US Department of Labor and built by NaviSite. No wonder, AJB became one of the largest online job sites, helping millions of job seekers through the’01-’02 recession and high unemployment rates of the ‘03-‘04.<br />But by early 2006, as unemployment hit its lowest in many years, the Department of Labor decided to pull the plug and announced that it will close AJB in the summer of ‘07.<br />And, so AJE was born. We launched it to continue the AJB services to the job seekers and employers. Frankly, none of us here knew what to expect. We were not sure if people would visit our site, or if employers would post job listings, or if we would be able to pay the bills without a revenue stream.<br />But the site picked up steam from day one. With no marketing dollars, it had more than a million monthly visitors and half a million job postings in barely three months. Our core audience accepted AJE as a true alternative to AJB, and there was no turning back.<br />America’s Job Exchange is growing fast. We have doubled our traffic, introduced new products (including some paid products to help pay the bills!) and we are not dependent on investor money to fund our mission of helping our core audience, the hardworking American middle-class, to change their worlds by managing and enhancing their careers.<br />Today, as we are in the middle of a recession unlike any since the Great Depression, and unemployment rates are higher than 10% in many states. I am really glad that in that summer of ’07 we decided to take a challenge to continue the legacy of America’s Job Bank and launch AJE. Our mission is more relevant NOW than ever before and I hope we can use this blog to help all of you through these difficult times.<br />Welcome to the AJE blog. I hope you find it helpful to change your world.<br /><br />(This blog also posted at <a href="http://blog.americasjobexchange.com/34/employers/summer-of%E2%80%9907/">America's Job Exchange</a>.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-67362873736914148982010-01-16T12:13:00.003-05:002010-01-16T12:24:25.517-05:00Recent BlogsI have been too busy building America’s Job Exchange and hadn't had the time to write new entries for this blog. However, I haven’t been totally ignoring the idea of posts and here are a few links of recent blogs and press activities.<br /><br /><a href="http://www.npr.org/templates/story/story.php?storyId=121585341">Online Job Listings Aren't Always What They Seem</a> (NPR Interview)<br /><br /><a href="http://blog.americasjobexchange.com/365/employers/we-salute-you/">We Salute You</a> (Blog Post)<br /><br /><a href="http://blog.americasjobexchange.com/255/job-seekers/now-is-a-time-for-education/">Make unemployment a stepping stone for a better career</a> (Blog Post)<br /><br />Enjoy :-)Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-62152358183208415222009-05-02T10:23:00.003-05:002009-05-02T10:33:23.034-05:00Blog PotpourriSince I haven't had time to post here for several months, here are a few of my blogs from other sites:<br /><br />1. <a href="http://www.navisite.com/blog/?p=123#more-123">Cloud Computing: What's all the buzz about?</a> <br /><br />2. <a href="http://blog.americasjobexchange.com/84/job-seekers/where-would-you-invest-now/">Where would you invest now?</a><br /><br />3. <a href="http://blog.americasjobexchange.com/60/job-seekers/coping-with-the-downturn/">Coping with the downturn</a><br /><br />4. <a href="http://blog.americasjobexchange.com/34/employers/summer-of%e2%80%9907/">Summer of '07</a><br /><br />Enjoy :-)Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-50655782450478451072009-01-01T12:33:00.002-05:002009-01-01T12:43:57.265-05:00New Opportunities - The Changing Face of On-line MarketingBack in 2003, I was given the task of building a new direct to customer business at Monster – the leading job board. The idea was to build a web-site where employers can come in, and buy and post help wanted advertisements without having to talk to a salesperson. The US job market was still weak and there were questions about why such a concept was even needed when a large army of telesales reps were available to sell and take orders from customers. After all, customer relationships are best built when a trained professional ‘consults’ with a recruiter and helps make purchasing decisions!<br /><br />All nice and correct – but the problem was that there is a big market for smaller customers (small businesses) whose needs are so small that the trained sales reps were not interested to spend their time on these customers who probably need one or two advertisements in a year. These small businesses were also afraid to talk to many reps because of high pressure sales. So, there was this big opportunity to capture this huge market ($2 Billion at that time) where there is very little difference between business buyers and consumer buyers. The on-line customer experience and traffic generation methodologies for these two groups are very similar – and spending on marketing and not sales infrastructure was the correct economic model for profitability and growth.<br /><br />It was also a great time to use the power of on-line marketing to build a business where on-line vehicles were just coming up to expand reach, build traffic, improve conversion and enhance support. The internet retail sites were doing some of it for many years – but it was new in the career-ads industry, and with emerging online marketing choices and a big marketing budget that only can come from a profitable market leader such as Monster there was no going back.<br /><br />The next three years were amazing! The new business – the eCommerce channel – zoomed through $125 million sales in its third year of operation establishing itself as one of the biggest drivers of shareholder value!<br /><br />As we enter 2009 among one of the worst economic slowdowns and steep job losses, it is probably a great time to look back as we prepare for the next boom in the market. Slowdowns are the best periods to invest in new ideas and new ventures – so that when the waves are back we are ready to ride. <br /><br />So, here is my 2009 resolution – use this blog to start thinking thing through and sharing the changing faces of on-line business. Internet marketing is no longer a synonym of display ads, or basic search marketing. There are many new tools and ideas to embark on – and there are new opportunities to mash-up internet marketing with traditional sales, and for that matter business marketing with consumer. Exciting time indeed.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-62940612664561731762007-11-10T14:20:00.000-05:002007-11-10T15:16:23.320-05:00How media uses sensationalism for advantageThis week has been an extraordinary week. At NaviSite, the planned data center migration for customers of a recently acquired company named Alabanza got into unanticipated trouble and as a result thousands of end user web-sites came down. One technical issue led to another and despite round the clock efforts, many sites remained dark. Customers and their customers were obviously distressed.<br /><br />So, while the focus have been on restoring services as soon as possible and be transparent, the media might have other priorities.<br /><br />It became clear that in their short coverage of the story, the journalist’s mention of single line quotes without mention of the context or reference to the precise question resulted in sensational headlines that created its own line of stories. In the age of the web2.0 when people can easily link to stories and begin commenting through the blogs such sensationalism probably works to the publisher’s advantage. It generates more traffic to publisher sites along with page views and consumer engagement leading to monetization.<br /><br />So, the challenge for marketers in the era of new media is how to remain focused on the cause of creating customer value while avoiding the unnecessary diversion by a few vocal ones who might have different goals. What’s your strategy?<br /><br />Will get in to some solutions in my next post. Stay tuned.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-21784904101808573102007-02-20T15:28:00.000-05:002007-05-10T16:05:18.984-05:00Core Characteristics of Web 2.0 Companies:Nice Article from <a href="http://www.oreilly.de/artikel/web20.html">Tim O’Reilly on web 2.0</a> - must read! Here are the key principles that need discussion:<br /><br />1. These companies provide services, not packaged software, with cost effective sclability<br /><br />2. The companies only exert control over unique and hard to create data sources, but enrichment occurs as more people use them<br /><br />3. Web 2.0 companies trust their users as co-developers<br /><br />4. Web 2.0 companies harness collective intelligence<br /><br />5. Thes companies leverage the long tail through customer self-service<br /><br />6. Software above the level of a single device<br /><br />7. Offers lightweight user interfaces, development models and business models.<br /><br /><br />Principle 1: Web 2.0 leverages customer-self service and algorithmic data management to reach out to the entire web, to the edges and not just the center, to the long tail and not just the head. Example - Doubleclick vs. Overture and Google<br /><br />Principle 2: The value of the software is proportional to the scale and dynamism of the data it helps to manage. Similarly a service automatically gets better the more people use it.<br />Many examples - Google vs. Netscape, Akamai vs. BizTorrent<br /><br />Principle 3: Network effects from user contributions are the key to market dominance in the Web 2.0 era.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-79261680684718513572007-02-10T08:46:00.000-05:002007-02-10T09:07:38.873-05:00Value and Wisdom of the CrowdSome nice entries from <a href="http://www.reemer.com/archives/2005/10/10/the_top_17_quotes_from_web_20/">Kareem Mayan's Weblog</a>.<br /><br /><br />1. "The value in media will be in companies that will grow audiences, not in companies that control content" - Vinod Khosla, Sun Founder/Venture Capitalist<br /><br />2. "The best way to build a business is to help other people make money" - Rick Skrenta, Topix.Net<br /><br />3. " A lot of our successes don't have anything to do with anything our executives thought were a good idea." - Sergey Brin, Google Founder<br /><br />4. ""eBay has 150M customers, in the nicest terms, that's 150M people who have learned to trust strangers." Pierre Omidyar<br /><br />5. ""We thought that anybody who came to a concert had equity. They took part in the creation of the music." - Mickey Hart, Grateful Dead<br /><br /><br /><br /><span style="color:#000000;"><em>If web2.0 is about consumer empowerment, each of these need to be thought through carefully and fleshed out. More later.</em></span>Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-28273798879070228072007-01-26T12:45:00.000-05:002007-02-12T13:11:32.637-05:00ecommerce a channel or a segmentHow would you position ecommerce in a multi-channel company selling to customers (both b2b and b2c) from their web-site and through one or more of the channels (retail stores, sales teams, telemarketing, resellers etc)? So, far I have known several companies where I found internal conflicts to the extent that it signifcantly hurts the sales, brand and customer satisfaction.<br /><br />Why does is happen and what to do about it? What is the right way to think about it, and who has done it best? More later.Rathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0tag:blogger.com,1999:blog-1017486675016244802.post-8989935682137907702007-01-13T20:02:00.000-05:002007-02-12T13:11:40.814-05:00Few words on meThis blog is for sharing ideas with professionals who deal with interesting problems in marketing, strategy and operations - in traditional and new economy internet businesses. It is not intended to be a marketing page for my accomplishments. But here is some of that anyway so that you know who I am and what makes me qualified to have thought provoking discussions.<br /><br />I have a proven track record of building on-line businesses within large companies:<br /><br />· Built direct to customer ecommerce business unit for Monster.com and led growth to $125 mm<br />· Launched eCommerce channel for Kinko’s and integrated with stores to reach web sales to $200 mm<br />· Conceptualized and launched two new on-line marketplace ventures each growing to >50 mm units<br />· Identified and delivered to clients $200 mm savings through deal negotiations & spend management<br /><br />I have experience as a business lead, functional lead and a consultant:<br /><br />· P&L Management experience of $100mm+ business unit<br />· Functional Lead in Marketing, Strategy, and Operations<br />· Management consulting and strategic services to a broad clientele<br /><br /><br />I offer expertise in key areas of strategy, marketing and operations:<br /><br />· Strategy: Corporate Strategy, Functional Strategies of Markets/Product/Pricing/Channels/Sales<br />· Marketing: Marketing Mix, On-line/Off-line/Direct Marketing, Web-User Experience, Branding, Promotion<br />· Internet: e-Commerce, On-line Advertising, Search/Match, Social Networking, eMarketplace, eProcurement<br /><br /><br />I held several leadership positions in leading companies:<br /><br />· VP & General Manager, eCommerce Channels, <a href="http://www.monster.com">Monster.Com </a><br />· Vice President, Marketing and Strategy, <a href="http://www.standardregister.com/">Standard Register </a><br />· Sr. Director, Product Management -eCommerce Integration, <a href="http://www.fedex.com/us/officeprint/main/">Kinko’s</a><br />· Strategy Management Consultant, <a href="http://www.mitchellmadison.com/">Mitchell Madison Group </a><br />· Technology and Hi-Tech Marketing at <a href="http://www.honeywell.com/sites/aero/">Honeywell</a>, <a href="http://www.nisasoftware.com/">EMRC</a><br /><br /><br />I offer intellectual prowess and advanced academic credentials:<br /><br />· MBA, <a href="http://anderson.ucla.edu">UCLA Anderson School </a>of Management<br />· MS and M.Eng. <a href="http://www.berkeley.edu">University of California, Berkeley </a><br />· B.Tech, <a href="http://www.iitkgp.ac.in/">Indian Institute of Technology, Kharagpur </a><br /><br /><br />...and I am a:<br /><br />· ‘Big Picture’ visionary yet ‘hands-on’ detail orientation<br />· Collaborative team player yet highly focused on results<br />· High energy, self-starter, life loving, ambitious, not intimidatedRathin Sinhahttp://www.blogger.com/profile/13647854375929313515noreply@blogger.com0